Sacha Baron Cohen
"We had to keep steering around it" - Petra, checkout supervisor
- Location
- The customer service desk of a Spar near Kitzbühel, partially embedded in the corrugated metal storage cage
- Currently
- Attempting minor conversational remarks from inside the trolley, mostly ignored
- Last confirmed sighting
- Thursday, attempting to introduce itself to frozen vegetables
- Observations
- Can still produce three distinct accents simultaneously, though only the trolley squeaks reliably in response.
Sacha Baron Cohen was discovered last Tuesday wedged into a shopping trolley with a severely wonky wheel at the Spar supermarket near Kitzbühel, Austria. The trolley had apparently been abandoned near the ski-lift queue. He remains present in this configuration, somewhat muffled but still clearly audible.
"He kept trying to get us to react, you know, doing different voices and asking us questions about ourselves," said Harald, the store's night-shift floor supervisor. "But everyone just wanted their shopping. The wheel was making such a noise that nobody could hear half of what he was saying anyway."
He is currently attempting to establish a believable character narrative while lodged in the trolley, but the wonky wheel's incessant rattling undermines most conversational development. Witness accounts suggest his commitment to the premise remains absolute, though his audience retention is poor.
Do not attempt to retrieve items from the trolley whilst Cohen remains operational within it.
Actual status (not satire) No death recorded as of 22 October 2026. Born 13 October 1971. Source: Wikidata
E&OE. The Registry accepts no liability for misclassification, temporal displacement or loss of personhood arising from this record. Photographs are computer-generated approximations and almost guaranteed to show a different person entirely.